TheOTLab.com.au - managed website by GoDaddy uses three main types of online identifiers on our website and in our services: cookies, web beacons, and scripts.
- Cookies are text files placed on a device when a person visits our webpages or view messages from us. Some cookies are “session cookies” that expire at the end of a browser session, while others are “persistent cookies” that allow us to remember user preferences and settings over multiple visits and across other websites.
- Web Beacons are image files placed in our web pages and emails that we use for such purposes as determining if an email has been opened or an advertisement has been viewed.
- Scripts are small pieces of computer code that power customer service tools, deliver video, provide interactive experiences, and help us measure service use.
We (GoDaddy) manage some identifiers directly. Other identifiers are managed by third parties. For example, we use Google Analytics to monitor website performance and visitor engagement.
We (GoDaddy) use identifiers to provide customized services, measure website performance, provide customer support, deliver personalized advertising, and generate data insights, including through the use of artificial intelligence. Specific examples of how we use identifiers include, but are not limited to:
- Setting your service preferences
- Managing your shopping cart (if applicable)
- Guarding against fraud
- Delivering relevant advertisements
- Measuring website use
- Conducting research on use of product features to improve our services